Successful Niche Marketing for a Book
Tom Nixon over at Small Press Blog has interviewed Michelle Dunn about her successful niche publishing venture. It is well worth a read to get some great ideas about book marketing and also a healthy dose of inspiration.
One thing in particular she says in the interview that is really powerful:
One thing in particular she says in the interview that is really powerful:
Congrats Michelle on all your hard work paying off. Thanks, Tom for sharing her story.I would like to share that marketing your book is very hard, I think harder than starting a business, because it is a business, but so is the marketing. You can never stop marketing. Sometimes it will seem like you are wasting your time, postage, ink and paper. One day, I had a call from NPR. When I asked how they had heard of me, they said that someone in the office had an old copy of Ladies Home Journal and they saw my story in it. That was two-and-a-half years later. So keep on.
1 Comments:
Hi Kim,
Thanks for posting this. I just want everyone to know, it is discouraging sometimes! And just when you say, I have been doing all this work, and spending all this money, and nothing is happening and think you should go clean houses for extra money, something happens. Your hard work WILL pay off, do NOT ever give up!
By Michelle Dunn, at 5:26 AM
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